The present paper analyzes the service quality of a bank with regard to savings account services provided by the bank using SERVQUAL. Such a study is useful in determining the weak areas of a.
Service Quality: A Case Study of a Bank. Summary: (This abstract is based on the authors' abstract.)To meet the demands of today's marketing environment, organizations are looking to service initiatives as a means to create or sustain competitive advantage. Measuring customer satisfaction is critical to the process of serving the customer. The importance of improving service quality in the.The study investigates the effect of quality on satisfaction by focusing on the relationship between service quality and customer satisfaction and how quality can be improved in the service firms. Methodology: Qualitative research method is used to conduct this study.Kassa (2012) conducted a study on the effect of customer service quality on customer satisfaction in selected private banks in Addis Ababa and found that except responsiveness, all service quality dimensions (tangibility, assurance, empathy and reliability) have positive and significant impact on customer satisfaction, especially.
An Alternative Approach in Service Quality: An e-Banking Case Study (PDF, 238 KB) Data from the National Bank of Spain show how the customer’s voice can be designed into its e-banking system. January 2008. Agency Files Away Inefficiency, Saves Taxpayers a Bundle (PDF, 228 KB).
Online banking can provide a reliable service to the customers for which make them happy. Online banking service is a comparative advantage and can improve relationship with customers. The purpose of this study is to understand the impact of E-SERVQUAL model on customer satisfaction in Bank Islam Malaysia Brhd (BIMB). Four service quality dimensions namely tangibles, reliability.
In a study conducted among bank customers in Greece and Bulgaria by Petridou, Charalambos, Niki and Chris (2007), it was established that bank service quality is a leading performance metric that.
Service Quality of BRAC Bank in Bangladesh: A Case Study 1. Background Service quality of the bank is becoming prominent day by day. Present and potential service receivers are becoming more and more conscious towards the services provided by the bank. Thus the quality in.
This research design was appropriate for this study since it seek to provide an overall picture of the extent to which service quality dimensions affect customer satisfaction at Kenya Commercial Bank. The target population for this study was customers who bank within the Central Business District at Kenya Commercial Bank, from which a sample.
This research paper tries to find out answers to these questions. A lot of surveys have been done in the past to understand the aspect of customer satisfaction and to find out the customer friendly banks but the main purpose of this paper is to find out the service quality of HDFC Bank.
In a study of service quality in banking, hospitals, and photo development, service quality was found to have a positive effect on relationship quality, which includes satisfaction and trust (30). Service quality is an important factor affecting customer satisfaction (31). The increase in customer’s perceptions of service quality will.
CASE STUDY: Bank of America Customer Service -- Good is Just Not Good Enough by Art Weinstein, Wendy Clasen, Erika Lorenzo and Eric Roberson Nova Southeastern University, Fort Lauderdale, FL (USA) Introduction Bank of America Corporation (BOA) is an American multinational banking and financial services corporation founded in 1904. It is.
This paper attempts to identify the service quality of BRAC Bank of Bangladesh. It identifies the service quality factors important to the Bank. A survey has been conducted on the clients of BRAC Bank with a structured questionnaire. The.
THE IMPACT OF BANKING SERVICES ON CUSTOMER SATISFACTION (A CASE STUDY OF FIRST BANK OF NIGERIA PLC), Largest Undergraduate Projects Repository, Research Works and Materials. Download Undergraduate Projects Topics and Materials Accounting, Economics, Education.
The purpose of this study is to empirically examine the relationship between service quality and customer satisfaction in Vietnamese hotels, survey questionnaire was constructed with 23 service quality items covering 5 service quality dimensions based on SERVQUAL model. Data were collected from 432 guests of 33 three-star hotels in Vietnam in 2013. Analysis results indicate that Reliability.
Customer loyalty has two meanings: long-term and short-term loyalty. Customers with long-term loyalty do not easily switch to other service providers, while customers with short-term loyalty defect more easily when offered a perceived better alternative. With regard to the importance of customers in banking industry, this research explores how relationship quality and commitment and mental.
Service Quality Dimensions in the Banking Industry and Its Effect on Customer Satisfaction (Case Study) 91 among 300 customers from whom 256 customers completed and gave back the questionnaire. It shows that distribution of questionnaire among customers of Bank Melli Iran (East Azerbaijan)- as statistical society of this study- has been.
The first theoretical objective of this study is to discuss the concept of service quality and find out the different approaches to measure service quality. The second objective is to define a process model for measuring service quality in air transportation based on literature review.