MarketinG - CoMMuniCation Marketing 10 Case tudies.

Case Studies Titles. The Coke Pepsi Rivalry. Kellogg's Indian Experience. 'All Out' - Marketing a Mosquito Repellant. Relaunch of Frooti-The 'Digen Verma' Campaign. Amul's Diversification Strategy. Haldiram's Group-Seeking the 'Right' Marketing Mix. Luxor Writing Instruments Private Limited - Marketing Pens in India. Makeover of Britannia.

The 2 major learnings from this case study of Sony Mobile are as follow: Identifying the target group and its passion are the backbone of success of social media marketing. The quality of success depends on how effectively a company or brand can leverage its unique competitive attributes through contents, campaigns, contests and interactions on.

Rimowa Marketing Case Study. Marketing Case Study RIMOWA Marketing Strategies RIMOWA is a medium-sized German company that manufactures mainly exclusive aluminium suitcases with an identifying brand-feature of groove pattern on which they hold a patent. The cases get assembled manually in numerous production steps and offer a high-end product in an upper price segment.

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Collaboration across marketing and sales on LinkedIn helps Adobe deliver consistent, relevant experiences throughout their customer’s journey. American International Group changed its brand perception and raised awareness of its products by using Sponsored Content, InMail and Display to share.

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The case considers IBM’s Corporate Service Corps (CSC), a program that had become the largest pro bono consulting program in the world. The case describes the program’s triple-benefit: leadership training to the brightest young IBMers, brand recognition for IBM in emerging markets, and community improvement in the areas served by IBM’s host organizations. As the program entered its.

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Here are a few marketing case study examples with solutions that show the many ways you can create this influential resource. One-Page Case Study From gShift. This case study by gShift is an example of how you can keep it short and sweet while still telling a complete story. The case study introduces the brand, problem, solution, and the results of the campaign all within a one-page PDF.

Marketing planning case studies help airport managers prepare for real-world problems, situations and crises by providing an approximation of various marketing environments. Thus, through the examination of specific marketing cases, airport managers are given the opportunity to work issues through the trials, tribulations, experiences, and research findings of other marketing professionals. An.